7-Eleven Celebrates National Hot Dog Day in July With $1 Hot Dogs

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DALLAS – National Hot Dog Day is approaching on July 21, and 7-Eleven wants Americans to “Seize the Dog”. The world’s largest retailer will celebrate the humble frankfurter by offering its beloved Quarter-Pound Big Bite 100% beef hot dog for just $1 at participating stores. And because July is National Hot Dog Month and when 7-Eleve stores sell the most hot dogs, the promotion will go on the entire month of July — that’s just how we roll.

July is the month of the all-American holidays – July 4th and July 11th (cough cough, 7-Eleven’s Birthday). And, next up is National Hot Dog Day. So get your red, white, and roller grill tongs ready to take advantage of the limited-time dollar dog deal.

Wait, did someone say Slurpee drinks?

In past years, 7-Eleven gave away millions of FREE Slurpee drinks on its 7/11 birthday. But this year, the world’s largest convenience store retailer is spreading the Slurpee love out with a FREE Slurpee drink coupon valid through July 31. The coupon is available through the 7Rewards loyalty program found in the 7-Eleven app.

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For those who already redeemed their 7Rewards free Slurpee drink coupon, not to worry. Small Slurpee drinks are $1 all summer long—and with the new stay cold cup, the summery featured flavors will stay super chill. We’re talking Peach Perfect, Pineapple Whip, and Blueberry Lemonade Bliss.

Some Hot Dog – and Big Bite – History

One legend says the term “hot dog” was coined by a New York cartoonist who couldn’t spell the hot “dachshund” sausages he observed a vendor selling during a baseball game. In a newspaper cartoon, he sketched a real dachshund dog, smeared with mustard, in a bun, being sold by a vendor shouting, “Get your hot dog.”

Since 1957, July was designated National Hot Dog Month to celebrate the All-American wiener and bun. The National Hot Dog and Sausage Council established the third Wednesday in July as National Hot Dog Day to coincide with the annual hot dog lunch on Capitol Hill. The event is sponsored by the North American Meat Institute, the council’s parent organization. The council estimates that Americans eat more than 20 billion hot dogs each year, almost 40 percent during the peak hot dog season, between Memorial Day and Labor Day.

Although 7-Eleven began offering hot dogs in its stores in the early 1970s, its iconic Big Bite hot dogs didn’t roll out until 1988, along with the company’s now ubiquitous roller grills. Big Bite hot dogs are made using a proprietary all-beef recipe created exclusively for 7-Eleven. The convenience retailer estimates it sells well over 100 million hot dogs each year.

Source: 7-Eleven, Inc.

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